{"id":867,"date":"2025-03-24T09:40:34","date_gmt":"2025-03-24T02:40:34","guid":{"rendered":"http:\/\/ww2.nuic.nu.ac.th\/?page_id=867"},"modified":"2026-03-18T14:23:21","modified_gmt":"2026-03-18T07:23:21","slug":"b-b-a-in-event-hotel-and-tourism-management-ehtm","status":"publish","type":"page","link":"https:\/\/www.nuic.nu.ac.th\/?page_id=867","title":{"rendered":"B.B.A. in Event, Hotel and Tourism Management (EHTM)"},"content":{"rendered":"\t\t
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EHTM<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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B.B.A. in Event, Hotel and Tourism Management (EHTM)<\/p>

\u0e01\u0e32\u0e23\u0e08\u0e31\u0e14\u0e01\u0e32\u0e23\u0e2d\u0e35\u0e40\u0e27\u0e19\u0e15\u0e4c \u0e42\u0e23\u0e07\u0e41\u0e23\u0e21 \u0e41\u0e25\u0e30\u0e01\u0e32\u0e23\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The Bachelor of Business Administration (B.B.A.) Program in Event, Hotel and<\/div>
Tourism Management (EHTM) International Program offers a unique hands-on<\/div>
learning and practices of the fast-growing industry where students have a full freedom to concentrate in either event management, hotel administration,<\/div>
or tourism management (travel service\/destination management\/tourism start-up). Under this program, the students will be equipped with critical thinking skills and global perspectives of managerial, entrepreneurial, and research necessary for leading the event, hotel, and tourism industry in Thailand and globally.<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tCurriculum 2018<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tStudy Plan 2018<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tCurriculum 2023<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tStudy Plan 2023<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Areas Covered<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u2b50MICE management and standards<\/div>
\u2b50Professional projects in meetings, incentives, conventions, and exhibitions<\/div>
\u2b50Media and digital creation for event project<\/div>
\u2b50Digital marketing, public relations, and innovative sales for the hotel business<\/div>
\u2b50Strategic tourism planning and sustainable development<\/div>
\u2b50Risk management, field studies, policy analysis, and research \u00a0<\/div>
\u2b50Financial, HR, marketing, and strategy analysis for EHTM start-up<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Career Opportunities <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hotel Business, for example:<\/strong><\/div>
– Food and Beverage Staff<\/div>
– Reservation Officer \u00a0 \u00a0<\/div>
– Sales and Marketing Executive<\/div>
– Management Trainee<\/div>
– HR and Training Officer<\/div>
– Butler<\/div>
– Guest Service Agent<\/div>
– Marketing Communication Executive<\/div>
– Revenue Staff<\/div>
– Concierge<\/div>
– Agents in other departments of the hotel business in Thailand and abroad<\/div>
Tourism Business, for example:<\/strong><\/div>
– \u00a0Operation Officer<\/div>
– \u00a0Sales Executive<\/div>
– \u00a0Marketing Executive \u00a0 \u00a0 \u00a0<\/div>
– \u00a0Outbound Tour Leader<\/div>
– \u00a0Ticketing Agent \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/div>
– \u00a0Local Guide \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/div>
– \u00a0Customer Service Agent \u00a0\u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/div>
Event Business, for example:<\/strong><\/div>
– \u00a0Conference coordinator<\/div>
– \u00a0Function coordinator<\/div>
– \u00a0Event Sales and Marketing Coordinator<\/div>
– \u00a0Liaison officer<\/div>
– \u00a0Event coordinator<\/div>
– \u00a0Exhibition coordinator \u00a0<\/div>
– \u00a0Conference\/Exhibition\/Event registration staff<\/div>
– \u00a0General support (runner, usher, booker)<\/div>
– \u00a0Exhibition venue coordinator<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Why Choose EHTM?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\u2728An English program curriculum
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\n\t\t\t\t\t\t\u2728Small classes and industry-focused\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\u2728An excellent network with Thailand\u2019s\/overseas\u2019 event venues, 5-start hotels, tourism destination management offices\/travel agencies, and partnering universities\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\u2728Promising career path and excellent internship program (both in Thailand and overseas)\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\u2728Extensive field trips for event venue assessment, hotel operations training, and tour guiding certifications\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Number of admissions <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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40 person\/year<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Course study period<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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4 years<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Tuition fee <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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40,000 THB\/semester<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

EHTM B.B.A. in Event, Hotel an […]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-867","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=\/wp\/v2\/pages\/867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=867"}],"version-history":[{"count":19,"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=\/wp\/v2\/pages\/867\/revisions"}],"predecessor-version":[{"id":4556,"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=\/wp\/v2\/pages\/867\/revisions\/4556"}],"wp:attachment":[{"href":"https:\/\/www.nuic.nu.ac.th\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}